god save the serp isn’t a brand name – it’s a battle cry

I was sick of seeing amazing entrepreneurs fall behind mediocre competitors on Google. So I started God Save the SERP.

image of kerry campion from god save the serp looking left

saving the serp (search engine results page), you in?

Have you looked on Google lately? You might notice how overrun it is with copycat and mediocre content. Sometimes I’d look on there and think, “how on EARTH is this article ranking #1 or #2?”

It made me mad that big companies would constantly outrank everyone else much more for the authority of their website than the actual value of their content. It means that searchers struggle to find the truly innovative creators and companies who are way more dedicated to helping them.

I got into SEO copywriting because I wanted to help entrepreneurs like you finally get the traction you deserve from organic traffic. I want to, quite literally, save the SERP from the onslaught of written-just-for-search-engine content and to get back to what Google was built for: connecting searchers with the best solutions.

If you’re the best solution for your customers, then I’ll work damn hard making sure you get your fair share of organic search traffic. I’ll make sure that your SEO copy doesn’t just pull in targeted traffic, but that it speaks so directly to the right customers that it converts too.


what you’ll get with me

A copywriter who can nail your brand voice

Extensive market research to ensure my words are what your people need to hear

Copy and content that isn’t just search engine fodder. It ranks and sounds like you.

Strategy. I’m not one of those “tell me what to write and I’ll do it” copywriters. You’ll get a strategist when you hire me so you can stress less


I knew I wanted to keep creating blog posts that help my audience, and attract new humans to my website, but I didn’t have the time to research and write them myself anymore.
Your intake process is the best I’ve seen. The fact that you do an analysis and spend a lot of time diving into who I am, why I do what I do, and HOW I communicate it to my people is invaluable. My biggest hesitation with hiring someone to write my posts is that they would sound cookie-cutter, and not like myself. And to have a copywriter that cares about that, is open to feedback, and typically writes how I write….you’re amazing.

Mariah Liszewski

SEO Strategist & educator, Mariah Magazine


what kind of person am I?


I know it’s important for you to do business with someone whose values match your own. It’s important for me too, so here’s a little about my values and who I won’t work with.

I am not here to hustle.

I hate hustle culture. I didn’t start my business to be a slave to it. I love what I do and yes, sometimes I work too much, but I believe we all work best when our lives are balanced.

I won’t be that person who’ll send you two emails, a whatsapp and a Facebook PM to check if you got my emails and my whatsapps…

I stand against modern slavery.

Outsourcing to developing countries and paying people a tiny fraction of what you’d pay someone in a developed country is a form of modern slavery.

If your business takes advantage of people then I’m out.

I do not engage in manipulative marketing tactics

If you thought Wolf of Wall Street was a “how-to” guide to doing business and sales, then we should call it quits here. I will never try to manipulate people with my copy. That includes making people feel ashamed for not being able to purchase your service, or trying to sell to people who clearly cannot afford what you’re selling.

I don’t work with racists, Islamaphobes, homophobes or misogynists

If terms like Black Lives Matter, Gay Pride, #MeToo or the hijab make you angry, then please see yourself out. 👋


Find out exactly how I can help by checking out my main services👇


Kerry your copy was AMAZING! You really did your research and were able to capture and embody our brand voice! (You even used GIFs + referenced my favorite movie!) The little details were what helped to engage and relate to our audience. You did a great job of connecting to our niche by also learning their struggles and connecting how our service can solve them and allow us to help them build a life they LOVE!

Alyssa Lang

Workflow Queen


Need to get in touch? You can poke that button below and it’ll take you to my contact form.

If the internet Gods decide to screw me over and the form doesn’t work, you can also send me an email at [email protected]


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