Let’s spend the next 45 minutes smashing out an effective SEO strategy for your Online Business so you can get found and get paid by your ideal customers

0 ideas for great blog content? Website buried away on page 6 in internet Mordor? Are you just a teeeeny bit sceptical about SEO even working for us regular humans?

Everyone who I’ve ever worked with have all come to me with these same problems and doubts.

And no wonder.

Given what SEO agencies charge (around £4k/month) and how competitive the search engine results page is, it’s easy to feel intimidated and that there’s no way solopreneurs and smaller websites could ever break through and see results.

You’ve maybe tried researching keywords and found that all of them are wildly competitive or so low volume that they might not even be worth going for.

Or maybe you’ve convinced yourself that you’re just too niche and nobody is really searching for what you have to offer.

But thankfully winning at search doesn’t have to look like pulling in 100k+ searches a month from hordes of half-assed searchers who barely know what they’re looking for anyway.

Winning at search today is all about finding opportunities where nobody else is looking.

When I ask people; “why do you think you’re not showing up on the first page for your chosen keywords?” they usually tell me 1 of 2 things:

  • I haven’t mentioned the keyword enough times
  • Nobody is searching for it

Here’s what’s usually going on: they’ve misinterpreted the search intent and they think the only blogs they should write are “SEO blogs”.

Let’s take each one in turn, starting with search intent.

Understanding search intent and where you come into your customer’s own buyer’s journey is CRUCIAL to getting any wins from search. It’s not just keywords, it’s understanding where someone is at in their own journey which is reflected in the keywords they choose.

It’s answering the question, “what does this person need from an informational point of view to take the next step in their customer journey?”

Only by answering this question will we turn them from curious visitor to bonafide lead.

Now, let’s challenge the idea that the only blogs you should write should be “SEO blogs”.

Yeah, blogs based purely on generating more search visibility are important but…

An SEO Content Marketing Strategy has 4 Pillars:

  • Building backlinks to your site
  • Generating social shares
  • Getting you sales
  • Improving your organic visibility on search

✅This is what SEO strategy is all about.

❌It’s not about turning the little smiley faces on Yoast green.

It’s about designing your content around your buyer’s journey so perfectly that they trust you enough to do business with you.

And that’s how a 45 minute consult with me will dramatically change how you approach the SEO on your website.

You sure nobody is searching for that 0 volume keyword?

Here’s what you’ll get from our 1:1 SEO Content Marketing consultation

  • 45 minute consultation
  • A recording of our session
  • A spreadsheet with your keywords
  • Endless ideas for your blog
  • A written action plan to keep you on track


Kerry is an extremely knowledgeable and experienced copywriter. She opened my eyes to the strategic side of blogging and SEO and outlined a solid plan to get me results. I no longer feel confused or overwhelmed by SEO and I’m looking forward to working with her again in the future.


ESL Teacher


Kerry is an absolute pleasure to work with. You know you are working with a great professional when everyone is relaxed and you feel that she gets you and your business.

I started the call a bit apprehensive as I normally don’t like the idea of having a fixed strategy for my content (I like my intuition and heart lead in my business) but Kerry really gets this and the guidance and ideas felt super good for both my brain and my heart.

I left the call with clarity and sense of potential (I had a plan that felt right and I could see how it could work). She knows her stuff and peppers the calls with nuggets of wisdom and broad smiles. It’s like that consultation set me up for a few months of relevant content (instead of writing blogs “in the dark”).

What else could you ask for?

maria ortega garcia

Maria Ortega

Embodied Language Coach


I have a complete and utter horror regarding keyword research. I keep telling myself I should know this and then get in more and more knots trying to learn it myself. Enter Kerry, the Fairy Godmother of SEO. And in my case, keyword research.

Kerry is fantastic with her support and gives incredible value for money. Happily, my fears are rapidly disappearing, as part of her offering, Kerry gives 2 weeks email support. Fantastic!

Tracey Baxter

Copywriter and Brand Strategist

How does payment work

You book a session using this link and you’ll be asked to pay to confirm your booking. You can pay with your debit or credit card.

How does the email support work?

You can send me an email with any follow-up questions within 2 weeks of your session ending. This is a great way to help you continue to develop your SEO strategy and stay accountable.

What’s the cancellation policy?

You can reschedule once after booking but after that you lose your session and deposit. If you decide you no longer want your session you can give me 6hrs notice and get a full refund.

Why do you need to know my address?

This is simply for invoicing purposes, without an address I can’t legally create an invoice for our session.

I haven’t launched my website yet, is this service for me?

Absolutely! If you’re planning on launching your new site I’ll help you build out a solid SEO content marketing strategy so you hit the ground running.

Let’s build out a strategy that makes your website work as hard as you do.

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